Get 20% off 2 or more full priced Baxters or Wellbeing products! Add another full priced item below and a 20% discount will be applied to your overall order at checkout. That's right, 20% OFF your order!
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Sustainable
Because there’s no excuse not to. Biodegradable, recyclable, compostable, dissolvable. Technology for the future and a future for our planet.
Force for Good
Proud to be part of the give-back community. The future looks clearer with every frame.
Backed by Science
In science we trust, in style we trend. Built on research and backed by science, our lens technology is tried, tested, and proven.
Bringing self care into the digital age
Blue Light Eyewear
Wellbeing Range
Feel Great, Live Well
Backed by Science
Giving Back
With great innovation comes great responsibility, and we’ve partnered with Restoring Vision to give the gift of vision and have donated 135,240 pairs of glasses to those in need. We believe in the powerful potential of commerce - so thank you for being part of this vision!
The Experts Have Spoken
We’ve been blown away by the feedback we’ve received and thought we’d share what the experts had to say.
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